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Maya Alexandresco

Professional Status

Available soon
Available

Contact

About Me

- Nationality: French - Married with two children - 43 years old

Experience

Sabbatical

.
Since February 2016
Responsibilities completed
  • Objectives: explore new working models through independent projects, improved digital communication skills and German, enjoy quality time with family.

Communications Director, Alstom Thermal Services

Alstom
October 2014 to February 2016
Responsibilities completed
  • Executive Business Partner to the leadership team (16,000 employees across the globe). Responsible for developing, implementing and measuring communication strategies for employees and external stakeholders. Acted as internal consultant to the business senior management team and coach to the communications execution team.
  • Designed content strategy and developed messaging for transverse global campaigns to demonstrate the added value of the business offering beyond single product promotion.
  • Set up the leadership communication program for the business to keep teams focused and engaged on business priorities during times of change (e.g. creation of internal tools such as monthly web call to all managers; drove consistent and measurable cascading).
  • Managed on the Alstom side the change communication program for integration with General Electrics.

Internal Communications Director

Alstom Thermal Power
September 2011 to September 2014
Responsibilities completed
  • Senior Communications advisor to the President and the leadership team on Change Communication to engage 35,000 employees globally after a major re-organization. Led a team of 13 communications professionals.
  • Designed the internal communications department's organisation and strategy for
    businesses and functions.
  • Launched and managed the communication change program around the key business strategic priorities on operational excellence. The program translated into a new internal brand campaign that was launched globally. The engagement program was implemented from the managerial levels down to workshop employees through initiatives that allowed to create space for dialogue and bottom up feeding mechanisms.
  • Designed and implemented the Sector President’s leadership communication plan including his annual managerial convention (600 managers) and subsequent cascading around key programs over the year.
  • Revamped the internal editorial strategy from a multi-channel approach to a lean
    collaborative and consistent landscape introducing new social media channels and new internal tools.

Head of Market Communications for Nuclear and Gas

Alstom Power
January 2010 to September 2011
Responsibilities completed
  • Responsible for defining and developing market communications strategy and integrated communication plans.
  • Defined brand strategy and developed messaging on key products, deployed
    worldwide via regional communications network.
  • Innovated with first on-line campaign using direct online marketing channels and social
    media around the inauguration of a key industrial site (Chattanooga, USA).
  • Managed the execution of customer events and trade shows worldwide. Product launches and technology campaigns.

Head of Marketing Communications

Alstom Power
February 2007 to September 2008
Responsibilities completed
  • Built and implemented global external communications plans for five business lines. Led a team of 3.
  • Brand management and monitoring of the application of a coherent image for the overall business.

Media Relations Manager

Suez Environement
March 2004 to February 2007
Responsibilities completed
  • Elaborated press plans for the promotion of Suez Environment’s water and waste services. Media trained senior leaders.
  • Crisis management and spokesperson for Latin American contracts.
  • Initiated the communication CSR strategy on our water program "Water for All" to engage NGOs, authorities and the public at large around the companies engagement to extend water services in poor areas around the globe.

Internal Communications Director

Suez Environment
June 2002 to March 2004
Responsibilities completed
  • In charge of the internal communication strategy to support the take-over of a public utility company.
  • Business partner to Human Resources on the change communication program.
  • Developed an educational program concerning environmental issues geared to local communities to develop the company's CSR.

Corporate Communications Manager

Engie
May 2000 to June 2002
Responsibilities completed
  • Supervised all printed material production for corporate communications: invitations to
    tender, creative briefs and content writing
  • Launched and produced the first company CSR annual report.

Microfinance International Relations Coordinator

Banco Solidario
July 1998 to September 1999
Responsibilities completed
  • Responsible for the elaboration of grant proposals to international investment organizations

Microfinance Communications Officer

Accion International
May 1997 to May 1998
Company Description

non-profit organization